When naming her iconic
fragrance , Gabrielle Chanel said:
“Number five, my lucky number.
It will be Chanel No. 5.”
Unlike the single-flower fragrances
popular at the time, No. 5 defied
convention in 1921 with a bouquet
of more than 80 scents.
Each bottle of No. 5 Parfum is sealed
by hand, through the time-honored
art of baudruchage, ensuring the
purity of the fragrance within.
The chiseled stopper of No. 5 reflects
the geometry of Place Vendôme, which
Mademoiselle Chanel could view from
her room at the Ritz in Paris.
The interpretations of No. 5
are not dilutions. Each composition
emphasizes a different note to create
an individual concentration.
Taken from “Five Facets of No. 5”